#LCSM Chat Topic 10/9: Helping media to cover #LCAM14

It’s Pinktober, that time of year when lung cancer advocates feel a pang of envy for the extensive media coverage given to other cancers. November is Lung Cancer Awareness Month (#LCAM14 on Twitter), and if things remain as they have in past years, few stories about lung cancer will appear in the media. But we—the Lung Cancer Social Media community–have a chance to change that if we act NOW. Let’s think about what barriers might keep journalists and reporters from producing lung cancer stories in the media during November: The idea didn’t… Read More

#LCSM Chat Topic 9/25: Challenges in making LDCT screening chest scans standard of care for high risk patients

It has been a couple of years since the National Lung Screening Trial demonstrated a clear survival benefit for low dose CT (LDCT) screening of patients who have a high risk of lung cancer (with “high risk” defined as age 55-75 and a significant smoking history). While lung cancer screening is offered in programs at various centers around the US, it remains a controversial procedure that has not been approved by Medicare as a covered service. On Thursday, September 25th, 8PM ET/ 5PM PT, we’ll discuss the existing barriers in lung cancer… Read More

#LCSM Chat Topic 9/11: Planning the Social Media Campaign for Lung Cancer Awareness Month (#LCAM14)

Our September 11 #LCSM Chat on Twitter (at 8 PM ET, 5 PM PT) will be an opportunity to brainstorm, coordinate and plan social media activities for 2014 Lung Cancer Awareness Month in November. The chat will be moderated by Janet Freeman-Daily. In November 2013, the #LCSM community promoted lung cancer awareness using the hashtag #LCAM on Twitter. Each day of the month, we tweeted a different factoid or call to action related to lung cancer. Others retweeted those facts and posted them on social media sites like Facebook. You can find a… Read More